Short essays from the operating floor.
Notes on what is actually happening inside independent agencies as AI moves from demo to workflow. Written to be forwarded to a leadership team.
AI Has No Go-Live Date
Traditional software launches. AI-enabled work is cultivated. Confusing the two is the most expensive category error agencies are making right now.
A Pilot Without a Learning Question Is a Demo With a Budget
Every AI pilot should be able to answer one question: what would this project have to show for us to expand it, and what would it have to show for us to stop.
The Chat Box Is the Doorway. The Workflow Is the Building.
The interface has quietly become the least interesting part of the AI conversation. The interesting part is what happens after the response.
Your Best AI Architect May Be an Account Manager
The people who know where the seams are between the systems are not on your technology team. They are on your service team.
Authority Should Expand More Slowly Than Assistance
The single most important design distinction in AI-enabled agency work is between what the machine drafts and what the machine decides.
AI Capability Compounds. So Does AI Complexity.
Every added assistant, every added integration, every added prompt library increases capability and complexity in roughly equal measure. The question is which curve you are managing.
Weekly field notes for the AI-native agency.
Field notes, operating frameworks, and practical research for leaders building the AI-native insurance agency.